Quit smoking! Why should it be so hard to do? Could it be that the habit has become subconscious? Well yes! How it works: Our very useful subconscious mind is able to recognise our regular patterns of behaviour and to automate them so we don’t have to keep thinking about it. While this is useful to help us to learn new skills (such as driving a car for example) it becomes a problem when we want to change a bad habit and we seem to be stuck in “cruise control!” Hypnotherapy is an effective to reset our subconscious mind and to reprogram it in a more positive way.